Camjo Dev
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Unlocking E-commerce Success with Great Design 🚀

Unlocking E-commerce Success with Great Design 🚀

People are missing out on money due to poor design - don't miss out

October 08, 2023

Why Poor Design Is Killing Your E-commerce Business

In this edition, we're diving deep into the world of e-commerce design, exploring what separates the winners from the losers. You might be surprised to learn that it's not always about ad strategies or marketing magic; it's often the user experience that makes all the difference.

1. The Impact of Your Domain Name

Your domain name matters more than you think. It’s best if your users remember your domain name. Avoid using hyphens, as they can break trust with visitors and hurt SEO. Instead, try to join words when possible.

2. Crafting a Compelling Top Banner

Your banner should entice visitors. Make it an offer or a promotion to grab their attention and make them explore further.

DONT 👎

DO 👍

4. Crafting an Engaging Mission Statement

Make your mission statement stand out with bold headings and eye-catching text. Black and white might feel too plain; consider adding more color.

5. Efficient Product Selection

Ensure that product selection is intuitive. Customers shouldn't have to guess which product is which.

6. Elevating Testimonials

Use real faces and profiles in your testimonial section to boost trust and credibility. We can look to tools like testimonials.to, which collects video and text based testimonials with links to real profiles of people who have left you a review.

7. The Landing Page Formula

Follow the landing page formula in your niche for maximum conversions. Simplicity often works best. Focus on value propositions and social proof.

Finding your niches landing page formula is easy! All you have to do look at the top 10 websites in the industry. What do they all have in common?

Join the Conversation

I'm passionate about sharing knowledge on landing pages, SEO, and CRO. If you're as excited about these topics as I am, I'd love to connect. Feel free to reach out to me on Twitter. Let's learn and grow together!

And guess what? I've just released a brand-new YouTube video that takes a deeper dive into the topics we've discussed in this newsletter. So, if you're eager to explore these ideas further, be sure to check out the video:

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